When to call us?
Basically when you have a structural or temporary capacity constrain on (new) packaging development. Or you just want to have a solid second opinion.
We act on several levels.
Holistic: Strategy, Inspiration, MVP and Concept
Internal: Organization, Knowledge and Network
External: Environment, Sales and Branding
Technology: Protection, Function, Innovation and Efficiency
With our network of 8.500 packaging geeks we help companies to translate their needs into ready-to-market packaging solutions
Highest Quality Talent
8.500 specialized independent professionals.
Hand picked and vetted for your needs.
We simplify complexity.
We start with strategy. Integrate products and services using our extensive network. Become an extension of your team.
Better Way to Work
Get started quickly. Collaborate directly with your Mezzo team. Flexible to grow with your needs.
We believe in Minimum Viable Product
A minimum viable product (MVP) is a product with just enough features to satisfy early customers,
and to provide feedback for future product development.
Gathering insights from an MVP is often less expensive than developing a product with more features,
which increase costs and risk if the product fails, for example, due to incorrect assumptions.
Think BIG Start SMALL
By “think big,” we mean that successful innovators consider the full range of possible futures. They make sure they understand the emerging technology context, rather than assume that their current assumptions are right. They’re not too proud to explore their doomsday scenarios, including how new developments might drive them out of business. And, rather than just looking for incrementally faster, better or cheaper products, they dare to dream big.
Successful innovators “start small” after thinking big. Rather than jumping on the bandwagon for one potentially big product, they break the idea down into smaller pieces for testing. They don’t allow themselves to make decisions solely on intuition, or allow themselves to lock in on financial projections based on wishful thinking. They defer important decisions until they have real data.
And Learn Fast
Companies that “learn fast” take a scientific approach to innovation. They take the attitude that a demo is worth more than thousands of pages of business plans.
They conduct extensive, inexpensive prototyping before they even get to the pilot phase— let alone the big rollout — so they can gather comprehensive information and quickly analyze both what’s working and what isn’t.
They also don’t fall in love with their own ideas. They have the discipline to keep on asking the tough questions and are ready to set aside or alter projects based on what they learn, not what they hope.